India’s Luxury EV Market Sees Strong Growth in 2025
India’s luxury car market is seeing a major shift toward electric vehicles. According to Vahan data, luxury EV sales grew significantly—from 1,223 units in Jan–May 2024 to 2,027 units in the same period of 2025. EV penetration in the luxury segment has jumped to 11%, entering double-digit territory for the first time. Brands like Mercedes-Benz, BMW, and Audi are expanding their premium EV lineups, charging infrastructure, and tech to meet growing demand in this high-value segment.
India Luxury EV Market 2024–2025: Key Data & Insights
| Metric / Brand | Details |
|---|---|
| Luxury EV Sales (Jan–May 2024) | 1,223 units |
| Luxury EV Sales (Jan–May 2025) | 2,027 units (up ~66%) |
| Total e-Luxe Sales 2024 (Full Year) | ~51,000 units (vs ~48,000 units in 2023) |
| EV Penetration in Luxury Segment | 7% (Jan–May 2024) → 11% (Jan–May 2025) |
| Luxury Vehicle Market Growth (2025 YTD) | 5% overall growth |
| Luxury EV Market Growth (2025 YTD) | 66% growth |
| Mercedes-Benz India (EV Sales) | 73% EV growth; EVs form 7% of 19,565 total units |
| BMW Group India (EV Sales) | 1,020 units (Jan–May 2025); up 110%; 58% luxury EV market share |
| Audi India (EV Sales) | EVs form 2% of total volumes; 6,500+ charge points via charging app |
| Popular Luxury EVs | Mercedes EQS Sedan/SUV, Maybach EQS 680, BMW i Series, Mini EVs |
| EV Price Range (Luxury Segment) | ₹1 crore – ₹3 crore |
